Social Selling 2019 Agenda

Tuesday, July 9th, 2019.
Marina Bay Sands, Sands Expo & Convention Centre, Singapore

Social Selling 2019 – everything that you ever wanted to know about Social Selling and B2B Marketing

20 speakers packed into one day at Marina Bay Sands on 9th July not to be missed! Hear from 20 of the best social selling and B2B marketing professionals in Asia Pacific about how they achieve their sales and marketing objectives and how you can too. Learn about personal branding, leadership and content marketing, learn all about LinkedIn marketing and video marketing. Everything that you ever wanted to know about social selling and B2B marketing in one packed day.

Join us on an amazing day of learning, networking and inspiration. See the full day agenda below to get inspired.

Tuesday, July 9th, 2019

4 Keynotes

Registration and Networking

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7:45am – 8:45am

Main Hall

Registration

Registration and Networking

Chairperson Opening and Introductions

By Chris J Reed, Black Marketing

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8:45am – 9:00am

Main Hall

Keynote

Chairperson Opening and Introductions

By Chris J Reed, Black Marketing

Opening notes and introductions

Social Media to Drive Inbound

By Graham Hawkins, SalesTribe

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9:00am – 9:30am

Main Hall

Keynote

Social Media to Drive Inbound

By Graham Hawkins, SalesTribe

Keynote content
The world is shifting from Vendor-Push to CUSTOMER-PULL. Sales & marketing must now learn how to attract customers rather than chase customers. This talk will focus on ‘HOW’ to create a buyer-aligned sales process that will give your customers the buyer experience that THEY WANT.

Authenticity In Social Media: Go To Greater Heights By Going Deeper

By Mette Johansson, MetaMind Training

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9:30am – 10:00am

Main Hall

Keynote

Authenticity In Social Media: Go To Greater Heights By Going Deeper

By Mette Johansson, MetaMind Training

Workshop content
Authenticity is a common buzzword that is on the lips of every executive coach. Leaders, politicians, and individuals are all advised to ‘act’ more authentically.

But what exactly is ‘true’ authenticity? How do we know if we’re being authentic? It goes much deeper than the top tips you get when you Google “how to be authentic”: tell the truth; show a picture of your family; or speak as if you’re speaking to one person…

In this insightful session, Mette Johansson will drill down to the deep core of what it means to be authentic in social media as well as in real life: creating a niche that’s truly you.

Self-leadership for Social Success

By Andrew Bryant, Self Leadership International

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10:00am – 10:30am

Main Hall

Keynote

Self-leadership for Social Success

By Andrew Bryant, Self Leadership International

Keynote content
Being a baby-boomer, I remember when you could just prepare, present and pray for a positive result. In today’s social and digital world, customers and clients want more! They want to know who you are and what you stand for. To do that effectively, you need to be able to answer that for yourself, to find your authenticity, to practice Self-leadership!

In this highly engaging speech, Speaker, Author, Coach, and Global Expert on Self-leadership, Andrew Bryant will share:

  • How great power comes from great responsibility
  • How to align your intentions, value, and actions
  • How to be an influencer

The Crucial Role of Leadership in Social Selling

By Jacinta Quah, JQ Coaching and Consulting

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10:30am – 11:00am

Main Hall

Keynote

The Crucial Role of Leadership in Social Selling

By Jacinta Quah, JQ Coaching and Consulting

Keynote content
Talk outline:
  • How digitization is redefining sales
  • What the best leaders know about social that the others are missing out
  • 4 step formula to build your organizational social selling capability
  • Key leadership skills to harness the power of social while managing risks

Networking Break

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11:00am – 11:30am

Main Hall

Break

Networking Break

Break for networking and refreshments

Choose 1 out of 3 Workshops

Me, Myself and the Ugly Truth

By Dahlia Sutrisno, Euphoric Coaching

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11:30am – 12:10pm

Main Hall

Workshop

Me, Myself and the Ugly Truth

By Dahlia Sutrisno, Euphoric Coaching

Workshop content
It takes only 5 seconds to figure you out from your profile on social media. The authenticity of your personal brand wins you instant trust and engagement. People buy from people. So, you want to tell your clients, “What you see is what you get”. Tell the ugly truth, they love it! Tell stories of real pain or challenge, success, and celebrations.

I will be sharing about:

  • Focusing on your strengths and uniqueness in projecting your personal brand
  • Who you can consult to help identify and create your personal brand.
  • Being authentic in presenting who you are, why you do what you do, who can or have benefited from what you do.
  • Sharing real stories – sharing real pain points/challenges of your clients, how you help them achieve and celebrate success.
  • My real stories of how I connect with people who became my mentors globally, business collaborations and clients. I will share a story of how I was approached to coach an Arab Saudi male who is a COO and a few others.

Creating a Cutting-edge Visual Brand

By Cindy Tien, Imageworks Pte Ltd

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11:30am – 12:10pm

Main Hall

Workshop

Creating a Cutting-edge Visual Brand

By Cindy Tien, Imageworks Pte Ltd

Workshop content
Talk outline:
  • Earn respect through an Effective visual brand presence
  • Create an Efficient personal style direction that reflects authenticity
  • Discover the art and science to an Enhanced visual image

Content Marketing 101: What is it, Why Should you do it & how?

By Neal Moore, Moore’s Lore Media

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11:30am – 12:10pm

Main Hall

Workshop

Content Marketing 101: What is it, Why Should you do it & how?

By Neal Moore, Moore’s Lore Media

Workshop content
This session is for marketing and communications teams that are exploring or about to embark upon a content marketing strategy or initiative. It is designed to give participants a thorough grounding in the fundamentals of content marketing based on real-life examples and best practice in Singapore and around the world. Why? Because in the on-going war for audience attention and retention the brand with the most compelling content wins.

Highlights include:

  • A definitive definition of content marketing
  • The six content commandments
  • B2C best practice examples
  • B2B best practice examples
  • The good, the bad and the ugly reasons to do content marketing
  • How to get started
  • A brief story about storytelling

Lunch and Networking Break

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12:10pm – 1:00pm

Main Hall

Break

Lunch and Networking Break

Break for networking and refreshments

4 Keynotes

Open Heart Surgery: How To Have An Engaging Social Conversation With Your Audience 

By Stu Lloyd, CATMATDOG

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1:00pm – 1:30pm

Main Hall

Keynote

Open Heart Surgery: How To Have An Engaging Social Conversation With Your Audience

By Stu Lloyd, CATMATDOG

Keynote content
Stu shares tips, tools, and techniques to engage with your audience. Whether it’s B2C or B2B, it’s all H2H to Stu – Human to Human, or — even better — Heart to Heart. Why I Do What I Do? Stu lays himself bare and encourages you to get naked too.

Words that Work: creative writing tips to help you create more engaging conversational content. With open rates of up to 68% on his own weekly newsletter, he’s obviously doing something right.

Tools:

  • Finding your Human VOICE.
  • The Conversation Calendar. How to structure it.
  • When to give, when to take. Examples from cool brands and marketers doing it right

Keynote

By Melissa Murray-Bailey, Asia Pacific Linkedin

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1:30pm - 2:00pm

Main Hall

Keynote

Keynote

By Melissa Murray-Bailey, Asia Pacific Linkedin

Keynote content

Hear LinkedIn’s Melissa Murray Bailey explain how technology can supercharge your interactions at the four stages of relationship building;

  1. Building a reputation
  2. Introductions
  3. Creating a rapport and
  4. Sealing a deal. Embrace these tactics and you’ll make your role as a sales professional essential to the buying process.

The Future of Communication in a Digital World

By Glenn Van Zutphen, VanMedia Group Pte Ltd

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2:00pm – 2:30pm

Main Hall

Keynote

The Future of Communication in a Digital World

By Glenn Van Zutphen, VanMedia Group Pte Ltd

Keynote content
The way we communicate in the 21st century will be defined not only by the messages we need to deliver but by the technology we will use to transmit them. It’s a hugely exciting time to be a communicator, but it’s not without possible pitfalls. Learn about what will make your communication effective in the years ahead.

John Dykes Personal Branding Journey Through Analogue, Digital and Social

By John DykesThe Walt Disney Company

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2:30pm – 3:00pm

Main Hall

Keynote

John Dykes Personal Branding Journey Through Analogue, Digital and Social

By John Dykes, The Walt Disney Company

Keynote content

Broadcaster John Dykes will take you through his career journey, with Arnold Schwarzenegger, Arsene Wenger and the Asian public playing starring roles at various stages. John will endeavour to deliver life lessons and observations on winning habits as well as spinning anecdotes galore after a career spent rubbing shoulders with the sporting world’s biggest stars and Hollywood’s biggest egos.

Networking Break

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3:00pm – 3:20pm

Main Hall

Break

Networking Break

Break for networking and refreshments

Choose 1 out of 4 Workshops

The Psychology of Influence for Social Selling Success

By Karen Leong, Influence Solutions

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3:20pm – 4:00pm

Main Hall

Workshop

The Psychology of Influence for Social Selling Success

By Karen Leong, Influence Solutions

Workshop content
Workshop outline:
The rules for selling have evolved. This talk demystifies the two pillars of influence that enable you to be in the maximum zone of trust. Learn how you can accelerate the process of influence in a crowded world where attention spans are getting smaller and expectations higher.

Based on Karen Leong’s best-seller – Win People Over – 75 Simple and Powerful Ways to Influence Anyone, and Influencing Styles Profiling tool, both which has empowered thousands globally, you will walk away with a clear roadmap to expand your sphere of influence and power up your results.

  • Understand the two pillars of influence
  • Obtain the keys to build rapport and develop deeper connection rapidly
  • Expand your sphere of influence by boosting your versatility
  • Master the framework intuitive influencers use to win people over
    naturally

How to Accelerate Trust, Gain die Hard Fans all Through Smartphone?

By Yasmine KhaterSales Story Method

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3:20pm – 4:00pm

Main Hall

Workshop

How to Accelerate Trust, Gain Die Hard Fans all Through Smartphone?

By Yasmine KhaterSales Story Method

Workshop content
By 2021…. Every second, a million minutes of video will be created. In this session, Yasmine will share:
  • The latest video trends online and the best case practices
  • 4 x 4 Storytelling Strategy to help you translate your company vision and goals into an actionable video strategy
  • How to optimize your video strategy and maximize your ROI

Mental Fitness and Social Impact

By Chris Richards, Ultimate Performance

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3:20pm – 4:00pm

Main Hall

Workshop

Mental Fitness and Social Impact

By Chris Richards, Ultimate Performance

WORKSHOP content
  • Exploring benefits of social sharing on information availability (although a minefield of info out there – debunk some health myths)
  • Ability to be coached remotely (Online PT) has been made more possible through social.
  • Some mental health ‘hacks’ – having a morning and bedtime routine (including switching off some devices [social] an hour before bed etc. Highlighting some social media exaggerations in fitness and what attainable goals/results can look like.
  • Nutrition info related to supporting mental health – explore some info on eating Keto, Intermittent Fasting (time restricted eating) and how to perform optimally.
  • How LinkedIn has worked for me – underused in the fitness industry from what I’ve witnessed and a fantastic way to engage with current and potential new clients

An Epiphany A Minute: How To Sell Your Brand Using Just About Any Experience Life Throws At You!

By Deborah Tan Pink, SmartUp.io

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3:20pm – 4:00pm

Main Hall

Workshop

An Epiphany A Minute: How To Sell Your Brand Using Just About Any Experience Life Throws At You!

By Deborah Tan Pink, SmartUp.io

KEYNOTE CONTENT
Every one of us is a voyeur at heart and that is why we love stories! Stories about puppies getting rescued, about someone’s life-changing travels, about successful corporates leaving behind their huge paycheques to start up as entrepreneurs … stories sell but guess what?

A great number of us struggle to build stories about ourselves! If you want to unleash the storyteller of your life, this workshop is for you. Learn how to train your brain to spin any experience into an epiphany that you can use to sell your brand, find out how you can open up to the world of social media without oversharing your personal life, and get tips on how to make that connection between life and brand look natural and genuine.

4 Keynotes

The Key Ingredients of a Successful Social Selling Program

By Paul Watts, Base Over Apex Inc

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4:00pm – 4:30pm

Main Hall

Keynote

The Key Ingredients of a Successful Social Selling Program

By Paul Watts, Base Over Apex Inc

Keynote content
Many companies recognise the opportunities that social media has to offer and yet many fail to fully harness this power. This talk covers the key ingredients to create a long-term, sustainable, successful social selling program, with many excellent examples along the way.

Yes, You Can Innovate!

By Natalie Turner, The Entheo Network

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4:30pm – 5:00pm

Main Hall

Keynote

Yes, You Can Innovate!

By Natalie Turner, The Entheo Network

KEYNOTE CONTENT
All organizations want to become more innovative – not surprising as those that succeed are twice as profitable as those who don’t. What sets successful innovators apart is their ability to embed innovation deeply into the culture of their organization and their ways of working and thinking. This is no coincidence nor is it magic.

In this Key Note you will take away:

  • Six key strategies for harnessing the skills of innovation
  • A clear step-by-step guide to enable you to bring ideas to life – Enthusiasm for how to innovate, both in a day to day work as well as on innovation activities
  • Inspiration about your innovation strengths through self-reflection on the six mindsets of an innovator

How Content Marketing Drives Demand Generation

By Miguel Bernas, 

Timber Wolf Media

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5:00pm – 5:30pm

Main Hall

Keynote

How Content Marketing Drives Demand Generation

By Miguel Bernas, Timber Wolf Media

Keynote content

In today’s media environment, brands can no longer rely on interruption or intrusion alone. Brands must create entertaining, high value content from all across the marketing funnel to attract, engage and win over audiences, ultimately converting into tomorrow’s customers.

The organizer reverses the right to change without prior notice the content, speakers, time or location of the conference. Materials and food and beverage provided are subject to change. Please refer to this page for the latest updates.

Social Selling 2019 Speakers

For Social Selling 2019 – our second conference, we listened to your feedback to figure out what you want to learn more this year. More about leadership, brand and personal branding. More about content marketing. And more about helping you achieve the most out of social media. The most compelling topics, from leaders in their own field. This year Social Selling 2019 will rock!

Purchase your ticket for Social Selling 2019 now

With such a packed conference and acclaimed keynote speakers Social Selling 2019 are running fast! Secure your place at the Social Selling 2019 conference, at Marina Bay Sands, Singapore on Tuesday, 9th July 2019. Don’t miss out this event of the year!
The event organizer reserves the rights to change the schedule, list of speakers and the content of the sessions without notice. Please refer to our website for the latest updates.

** Access to Content of talks and workshop is subjected to speakers approval.

Our Social Selling 2018 Highly Recommended Event!

Marylen Velasco

Corporate Training Provider

Chris & his team are really amazing. Social Selling 2018 was a huge success with very good speakers lined up throughout the day. The event is so organized and the whole team is helpful. The program is relevant and we are so happy to learn techniques and information that are new to us and will definitely be useful in building our brand and social selling journey. Thank you & congratulations! Looking forward to the next event 😊

Manisha Upadhyay

Sales Professional

Social Selling 2018 was a great event! An amazing lineup of speakers, insightful presentations and lots of learning on the effective use of social selling skills for personal and/or corporate branding! Thoroughly enjoyed my time! Chris was full of energy, motivating and great marketing professional! So much to learn from and I wish him great success!

Liping Mian

Communication Manager

I met Chris at the Social Selling 2018 event in Singapore, which was organised by him and his staff at Black Marketing. I found him very energetic, always happy to help and give advice. I benefited from that event as well by connecting more people who are good at social selling, and by exploring topics that I do not know well yet. After this event, I read through Chris’s book, Social Selling Mastery for Entrepreneurs, and found it useful. So I wrote a summary of it, which I published on LinkedIn as he recommended and advised in his book.

Jonathan Rathbone

Consultant business development

Chris’s Social Selling 2018 event at Microsoft was fascinating learning. I especially liked the focus on how social selling could be used for FMCG brands from a B2B perspective if targeting high net worth individuals a B2C basis. I highly recommend attending Chris’s Social Selling 2018 events, creat case studies and workshops from professional. The new books full of pointers for personal and business branding on LinkedIn, and networking was great too.

Deepak Sanadhya

Asia sales

Hi. I really enjoyed the talks at Social Selling 2018. Chris was very inspiring in his talk on using LinkedIn and personal branding and there were lots to learn. He provided many relevant examples to showcase his points about how to use LinkedIn. There were also so many speakers sincerely sharing their stories and journeys. Very insightful!”

Tim Errington

Doctor of Chiropractic

“Anyone building a brand or basically trying to ‘get on’ in thisworld should make sure they attend this Social Sellingconference. It was well planned, fast moving and delivered firstclass content. I personally made invaluable contacts and have somany great strategies to implement. Well done Chris”

Read More Social Selling 2018 Recommendations

Our Social Selling 2018 was a hit! Read all recommendations for our past event on the Social Selling 2018 page here!

Our Sponsors

Black Marketing, Enabling LinkedIn For You

Black Marketing is the world’s most recommended LinkedIn marketing agency, created and led by the world’s most recommended LinkedIn marketing Masterclass instructor, Entrepreneur, Founder with 1000 LinkedIn recommendations, 3x LinkedIn marketing bestselling author and the only one who is an official LinkedIn Power Profile 7 years running,  Chris J Reed.

www.blackmarketing.com

Contact us: [email protected]

Social Selling 2019 Supporting Partners

Become a supporting partner today! Reach out to [email protected]

Contact Us

If you have any questions about our services and solutions, our experience or pricing packages, please do not hesitate to contact us directly through our LinkedIn page, by phone, or email. Feel free to drop by our office for a cup of hot drink and a chat!

Contact Us

If you have any questions about our services and solutions, our experience or pricing packages, please do not hesitate to contact us directly through our LinkedIn page, by phone, or email. Feel free to drop by our office for a cup of hot drink and a chat!
LinkedIn: b2bsocialmarketing

For Social Selling 2019 inquiries: [email protected]

Skype:
BlackMarketingGlobal

Address:
Distrii, Level 6, Republic Plaza 9 Raffles Place Singapore 048619